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Fresh, New & News

By Amy Morrison
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The newest and freshest baby and pregnancy gear that just hit the market along with important news. I'll add to this section frequently so check in to see what the latest and greatest is!

Important Safety Info

4moms has issued a warning about their MamaRoo Baby Swing, versions 1.0 through 4.0 and RockaRoo Baby Rockers.

When the swing or rocker is not in use, its restraint straps can dangle below the seat and non-occupant crawling infants can become entangled in the straps, posing a strangulation hazard.

The new MamaRoo that was just launched in mid-July (model 1046) is NOT included in this recall (as it features a re-designed harness and strap configuration).

Visit to order a free strap fastener, which can easily be attached to the back of the MamaRoo or RockaRoo seat to prevent the straps from dangling below it.


Little Bellies at Target

Little Bellies is now available at Target including new releases Sweet Potato Pick Me Sticks and Banana Pick Me Sticks (banana is a Target Exclusive!)

These baby and toddler snacks are certified-organic and do not contain added sugar or salt. The soft melt-in-the-mouth sticks of puffed organic corn sprinkled with real fruit and veggie dust that little hands can hold to encourage safe self-feeding.


'Check in, Check out Bugaboo’ Stroller Service

If you're staying at Thompson Central Park New York you can borrow a Bugaboo Butterfly to flit around the city. It's a brilliant partnership - the hotel provides a great service, Bugaboo gets people trying their awesome product and parents don't have to lug a stroller around. So smart.


Bird Style Box New Arrivals

Bird Style Box has some amazing new arrivals including light dresses, rompers and shorts! 

I launched this budget-friendly clothing rental service as a way to breathe some life into a tired wardrobe. It's easy to rent amazing clothing (including maternity) so your closet always fits.

It's getting rave reviews and your first month is free. If you're really on it, you can get 4 boxes in a month so it's a great deal!


WubbaNub Detachable Pacifier

WubbaNub has come out with a line of detachable pacifiers (the original is permanently attached). The patent-pending design contains no snaps or hook and loop fasteners and the pacifiers can easily be swapped out and replaced. 


Veer Switchback

Veer has launched a modular stroller system that can convert to a jogging stroller, bike seat, all-terrain stroller, camp chair AND seat for a Veer Wagon. It's pricey but it is NICE!



If you're a big fan of the bouncer from BABYBJÖRN, they have just come out with a toy bar. You can buy it separately or as a bundle.


LÍLLÉbaby Summer CarryOns

The CarryOn lets you comfortably carry kids 25 lbs to 60 lbs. (From about 2 and up.) It has a taller back and wider seat so you can manage a hands-free piggyback ride through a crowded amusement park, or easy access to spaces where strollers and wheels simply can’t go.


New Copper Pearl prints

Copper Pearl has come out with some great new prints including Bliss (beautiful muted rainbows) Shine (subtle suns), Spangled (4th of July awesomeness), Liberty (summer strawberries), Rocket (best popsicle ever), Lacie (pretty flowers on purple) and Slugger (for your fave baseball fan!).


Diono Lifetime Journey Care

If you're in the U.S., Diono has launched a car seat subscription program. 

By signing up for a monthly or annual plan, you can get a 10-year warranty, a new seat cover every year, access to virtual one-on-one fittings with a certified CPST, a discount on a seat, a replacement seat if you're in an accident, a free third seat and a 20% off the Diono store. 

I'm using broad strokes here, but it's a cool program especially if you're planning on needing more than one car seat down the road.


'The Pant' from Coterie

Coterie is known for their crazy nice diapers and they just launched a pull up. They pull up and down like underwear or change lying down with the resealable, personalized-fit waistband.


Also, check out what deals are happening right now and the best products that are out for 2022.

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